Pancake for healthtech startups: Find revenue cycle VPs adding prior auth staff.

Pancake reads hospital job posts naming Epic, prior auth openings and health leaders’ posts. You reach the budget holder.

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Example prompts

See all example Plays

StackOur scheduling tool plugs into Epic. Find US hospitals whose job posts name it. Play it in the demo.
HiringWe automate prior auth. Find US specialty clinic groups hiring prior auth specialists. Play it in the demo.
KeywordOur shift app fills caregiver gaps. Find US senior-living leaders posting about staffing. Play it in the demo.

Find who buys inside the hospital.

Ready when you are

Tell Pancake who you want to find, and it builds your first Play with you.

Our scheduling tool plugs into Epic. Find US hospitals whose job posts name it.

I’ll watch hospital job posts that name Epic and find who runs patient access.

New playDraftCreated

Hospitals running Epic

WhoVP Patient Access, CIO +3 more
How we find themStackEpic · Epic Cadence, named in job posts

Create play and run searchYour play is ready. Its first search is running.

We automate prior auth. Find US specialty clinic groups hiring prior auth specialists.

I’ll watch prior auth job posts at US specialty groups and find who runs revenue cycle.

New playDraftCreated

Clinic groups hiring prior auth staff

WhoVP Revenue Cycle, Administrator +3 more
How we find themHiringPrior auth specialist · Authorization coordinator

Create play and run searchYour play is ready. Its first search is running.

Our shift app fills caregiver gaps. Find US senior-living leaders posting about staffing.

I’ll watch posts from senior-living leaders about caregiver staffing and turnover.

New playDraftCreated

Senior living leaders posting about staffing

WhoVP Operations, COO +3 more
How we find themKeyword“caregiver shortage” · “staff turnover”

Create play and run searchYour play is ready. Its first search is running.

Leads

The people this Play found and qualified.

LSLoretta SzczepanskiVP Patient Access @ Ivers HealthStackCadence in job posts

CMCornelius MabryCIO @ Tessmer RegionalStackEpic in job posts

NDNoreen DonnellanCOO @ Wilmarth HealthHiringMedical scheduler role

RORosalyn ObermeyerVP Revenue Cycle @ Alcott OrthoHiring2 prior auth roles open

ARAnselmo RutkowskiAdministrator @ Averill GIHiringAuth coordinator role

MOMirabel OnwudiweCFO @ Linwood DermStackModMed in job posts

IHIngrid HauglandVP Operations @ Stillhollow LivingKeywordPosted about staffing

KOKwame Osei-BonsuCOO @ Quailridge LivingHiring4 caregiver roles open

DVDeepa VenugopalVP Clinical Ops @ Vessey LivingInfluencerEngaged with a post

LSLoretta SzczepanskiVP Patient Access @ Ivers Health

RORosalyn ObermeyerVP Revenue Cycle @ Alcott Ortho

IHIngrid HauglandVP Operations @ Stillhollow Living

Stack

Ivers Health is a 3,800-person US health system. Its scheduler job posts name Epic Cadence, and Loretta runs patient access.

Hiring

Alcott Ortho is a 260-person US orthopedic group with two prior auth roles open. Rosalyn runs the revenue cycle and owns those hires.

Keyword

Stillhollow Living is a 900-person US senior-living operator. Ingrid runs operations and posted about caregiver shortages this week.

ApproveStart contacting

SequenceActive

Pancake runs this Play’s outreach, tuned for you.

LSLoretta SzczepanskiRORosalyn ObermeyerIHIngrid Haugland

Up next · First message

Hi Loretta, appreciate the connect. I work on patient scheduling software. What happens to a slot when a patient cancels the day before?

Hi Rosalyn, we build software that automates prior authorizations. How long does a typical auth take to come back?

Hi Ingrid, I read your post about caregiver shortages at Stillhollow Living. How are open shifts getting filled right now?

Writing from their activity…Drafted — sends when the sequence reaches this step.

Written in your Brain voice.

Written from 1 signal + your Brain voice.

Wardwise

Channels

# general# new-leads# sales

# new-leads

PancakeAPP8:30 AM

Hey 👋! Here are the fresh leads of the day. Enjoy!

Loretta Szczepanski — VP Patient Access, Ivers HealthTech stack

Rosalyn Obermeyer — VP Revenue Cycle, Alcott OrthoHiring

Ingrid Haugland — VP Operations, Stillhollow LivingKeyword

ApproveRejectApproved

Cornelius Mabry — CIO, Tessmer RegionalTech stack

Anselmo Rutkowski — Administrator, Averill GIHiring

Kwame Osei-Bonsu — COO, Quailridge LivingHiring

ApproveReject

Noreen Donnellan — COO, Wilmarth HealthHiring

Mirabel Onwudiwe — CFO, Linwood DermTech stack

Deepa Venugopal — VP Clinical Ops, Vessey LivingInfluencer

ApproveReject

Message #new-leads

Tell Pancake who to reach. It builds the Play and runs its first search.

Signals

Hospitals signal the gaps you fill.

A Play finds leads eight ways. These four signals matter most to healthtech founders.

Stack

EHRs named in job posts

Pancake finds hospitals and clinics whose job posts name the EHR your product plugs into.

Watching

Epic
Cerner
athenahealth
+3 more

Hiring

Clinics hiring admin roles

Scheduler, coder and prior auth job posts lead Pancake to the clinic, never to a staffing agency.

Watching

Medical scheduler
Prior auth specialist
+3 more

Keyword

Leaders posting about no-shows

Operations and nursing leaders arrive with the post that flagged them.

Watching

“patient no-shows”
“prior authorization”
+2 more

Influencer

Voices health leaders follow

Pancake keeps the operations and IT leaders who engage with health-system voices.

Watching

Winslow Tregear
Imogen Faircloth
+2 more

Pancake can also watch the Competitor and Own brand signals. Hiring and Stack start switched off. One click turns each on.

Control

You choose who hears from you.

Pancake contacts only the leads you approve and add to a sequence. Nothing goes out for 10 minutes, so you can undo.

Under your name
Every message goes out as you, in your voice.
No pitch up front
The first touch never sells.
Weekdays, business hours
Pancake sends Monday to Friday, 9 AM to 6 PM, in your time zone.

Start contacting Loretta Szczepanski?

Sequence: Active
Sends as: Temitope Oyinlola — your own account
Messages: 3 personal messages, written from their activity in your Brain voice
First action: No earlier than 9:42 AM, inside the send window.
Send window: Mon–Fri · 9 AM–⁠6 PM (ET)
Objective: Book a meeting — replies get cal.example/temitope

CancelStart contacting

Loretta Szczepanski is in the sequence

Nothing goes out before 9:42 AM. Undo any time until then.

Undo

FAQ

Questions healthtech founders ask.

Does Pancake touch patient data?

No. Pancake never sees patient records. It works from what health leaders post and the roles their teams open.

Can it find single-doctor practices?

Rarely. Solo practitioners seldom post or keep an active profile. Hospitals, clinic groups and senior-living operators show up far more often.

Will it reach clinicians who can’t buy?

Not if you name your buyers. Put roles like CIO or VP Patient Access in your Brain, and Pancake judges every lead against them. Your rejections sharpen it.

Can it map a hospital’s whole buying committee?

No. When a hospital matches on Hiring or Stack, Pancake brings the one or two people who best fit your buyer roles. People signals bring whoever posted or engaged.

What does Pancake send?

Up to three short messages under your name, after a light warm-up. No emails, no calls.

What do I approve?

Every lead. Pancake contacts only leads you approve and add to a sequence, and you get 10 minutes to undo.

Can I read the messages before they send?

Yes. Each lead gets personal messages in your voice. Read and edit any of them before it goes out, or let them send as written. A reply stops the sequence.

How many leads will I get?

About 120 to 600 qualified leads a month on 60,000 credits, more on a higher level. Each one is matched to your ICP by your Brain. It is an estimate: a narrow audience costs more, and Pancake shows the real one before a search runs.

What does it cost?

From $99 a month per workspace, with 60,000 credits and unlimited seats. The 7-day free trial comes with 15,000 credits and needs a card.

Reach the hospital buyer.

Tell Pancake who to reach. It builds the Play.
From $99 a month per workspace. Your whole team included.

Start free Book a demo

Simple, transparent pricing

From $99/month

60,000 credits a month to keep warm leads coming.
Every lead comes with its reason.
Outreach from your own account.
You approve every lead first.
Slow month? Unused credits roll over.
Your whole team, with no seats to pay.

Start free

15,000 free credits, valid for 7 days

See how credits work

Pancake for healthtech startups: Find revenue cycle VPs adding prior auth staff.

Find who buys inside the hospital.

Hospitals signal the gaps you fill.

EHRs named in job posts

Clinics hiring admin roles

Leaders posting about no-shows

Voices health leaders follow

You choose who hears from you.

Under your name

No pitch up front

Weekdays, business hours

Questions healthtech founders ask.

Pancake for teams like yours.

Reach the hospital buyer.

Simple, transparent pricing